SIDO – Expanding its market

SIDO – Expanding its market Industri Jamu dan Farmasi Sido Muncul (SIDO) is optimistic about recording high single-digit to low double-digit sales growth this year. To achieve this target, SIDO is launching new products and expanding its market reach. In 2H25, SIDO plans to introduce "herbal on-the-go" products, functional beverages, and modernized formats of traditional herbal drinks. The company will also strengthen its export markets to improve margins and drive sales growth. As of April 2025, demand for SIDO’s products has increased significantly, particularly from Malaysia and Nigeria. Potential marketing channels through hotels, restaurants, and cafés, as well as collaborations via sports events, are expected to further support sales growth. (Source : Kontan)