MAPI – Performance on brand diversification

MAPI – Performance on brand diversification Mitra Adiperkasa (MAPI) could still have a good performance due to its brand diversification with the purchasing power of its high-income consumers, particularly in the retail segment. Moreover, MAPI expects that the boycott would be no more, this year. As of September 2024, MAPI operates 1,871 active stores. Additionally, MAPI recorded 23% yoy growth in its digital retail segment, contributing 9% to total revenue. (Source : Kontan)