ERAA - Eyes stronger sales with iPhone 16 entry and market expansion
ERAA - Eyes stronger sales with iPhone 16 entry and market expansion Erajaya Swasembada (ERAA) remains optimistic about achieving higher sales in 2025, especially with the anticipated launch of the iPhone 16 in Indonesia. As a key Apple distributor, ERAA expects this to drive sales growth, supported by Apple's recent investment commitment in Indonesia and the upcoming TKDN certification. The smartphone and tablet segment contributed 81.1% of ERAA's revenue in the first nine months of 2024, making it the company's main business driver. Additionally, ERAA plans to expand beyond Java, strengthen its retail brand portfolio, and capitalize on seasonal demand, particularly during Ramadan. Note that, ERAA recorded sales of IDR48.61 tn (+13.53% yoy) and net profit of IDR852.95 bn (+69.82% yoy) in 9M24. (Source : Kontan)