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ICBP – Expanding distribution network in response to weaker purchasing power
30 June 2025
ICBP – Expanding distribution network in response to weaker purchasing power Indofood CBP Sukses Makmur (ICBP) will expand its distribution network and innovate in response to weaker consumer purchasing power, trade war tensions, and geopolitical uncertainty. ICBP will focus on penetrating previously untapped areas and launching products targeting Gen Z. In 2024, ICBP launched the Korean series of Pop Mie as part of its efforts to bring its products closer to Gen Z. Note that, ICBP recorded revenue of IDR20.19 tn and a 13% yoy net profit growth in 1Q25. (Source : Bisnis Indonesia)